IF you’re a little forgetful when it comes to taking CurraNZ, then find yourself with a stockpile, then this article is for you.
If you associate the product purely for its exercise benefits and use it only on days you are active, then you’re missing out, particularly with the rise of the ‘super cold’ this autumn.
As well as cardiovascular and eye health benefits, blackcurrants have proven immunity and anti-viral actions. A recent survey showed these are the No1 health reasons why customers buy CurraNZ. Of those who use it for this application, 66% report improved immunity.
According to health experts, the consequences of 18 months of social distancing and shielding is that we can expect to suffer from more infections and serious symptoms of colds and respiratory infections, thanks to a lack of exposure to the ‘usual’ bugs.
With autumn flu season upon us, and the rise of the ‘super cold’ circulating through the UK, now is the time to get into the morning habit of taking one-two CurraNZ capsules - and ramp up your immune defences.
Anthocyanin showing impressive anti-viral and immune-boosting actions
Multiple studies show blackcurrants can help protect against infections. This high-nutrient, antioxidant-rich berry supports the body's first-line defences against illness and has potent anti-viral properties.
In one study, a New Zealand blackcurrant solution was tested on different strains of influenza, including the 2009-10 pandemic ‘swine’ flu, Hong Kong flu, influenza virus type B and Russian flu.
Researchers found the berry acted as a ‘disinfectant’ in cells. The blackcurrant extract inhibited absorption onto cell surfaces by 95%, impaired viral growth and release by infected cells.
The findings of the paper, entitled Anti-viral and anti-bacterial activities of an extract of blackcurrants, concluded: “The extracts of blackcurrant showed definite potential for use as a disinfectant and antiseptic agent to prevent Influenza infection. Blackcurrant extract could offer a mild and natural prophylactic against infectious diseases.”
Iranian scientists have also carried out research into how anthocyanins have a role to play in the fight against the spread of viruses.
They reported: “The potential of anthocyanin to show its antiviral effects through binding to host cells, inhibiting viral life cycle, or stimulating host immunity, strengthens the idea that anthocyanin would be an essential brick and a potential therapeutic agent to find novel antiviral lead-compounds.”
Another study, published in Frontiers in Pharmacology, had scientists concluding that “Altogether, the blackcurrant extracts displayed auspicious anti-InfV effects through different mechanisms.”
So, there it is. We encourage you to avoid skipping days and make CurraNZ part of your morning routine.
Leave a strip by the kettle, on your bedside table or even in the car – anywhere to remind yourself to take it and help arm your immune system.
Anti-viral and anti-bacterial activities of two extracts of the blackcurrant from New Zealand and Poland Fukushima Journal of Medical Science, Vol 59, No1, 2013
Anti-viral and anti-bacterial activities of an extract of blackcurrants, Microbiology and Immunology 56: 805–809 doi:10.1111/j.1348-0421.2012.00510.x
The Signalling Pathways and Therapeutic Targets of Antiviral Agents: Focusing on the Antiviral Approaches and Clinical Perspectives of Anthocyanins in the Management of Viral Diseases, Frontiers in Pharmacology, 2019 Nov 8. doi: 10.3389/fphar.2019.01207
Anti-Influenza Nutraceuticals: Antiviral and Anti-Inflammatory Effects, Advances in Complementary Alternative Medicine 4(3). ACAM.000590.2019. DOI: 10.31031/ACAM.2019.04.000590.